Sibusiso Dladla

Sibu founded the fashion label Jaded Life and sub-brand Jaded Androgen in 2006 in Cape Town with an inspirational southern African sunbird logo, having studied at UCT, the city's Haute Couture School of Fashion and subsequently London's LCCA and UEL (BA Hons Fashion Design) prior to a Diploma and MA in Fashion Entrepreneurship & Innovation at the London College of Fashion, UAL. JL relocated to London in 2011 having built on its fashion retailing and styling base in South Africa where Sibu had developed expertise in managing promotional events for such high-profile clients as Fish Eagle brandy and SAB Miller. Sibu, a Swazi-South African, has modelled in London Fashion Week being scouted as a teenager leading to residency in Paris, walking for Gaultier. He has fronted national ad campaigns from VW Beetle to Jameson's whiskey and presents interviews during London Fashion Week: notjustalabel.com/fashion-films. Expansion of the Jaded Life Collective social enterprise informs a long-term ambition to invest in South African education in nurturing aspiring designers through endowment of a fashion academy. @sibumuse / email: jadedlifestyles@gmail.com

Peter Huffam

Born opposite Big Ben, Peter has drawn upon his extensive and diverse world-wide experience of over 16 years' overseas residency to inform his working relationship with Sibu at Jaded Life in staging events and fashion shows (having modelled in Hong Kong), fashion design assistance,TV co-production, administration and realising JL's website. He has been inspired by stints of living in the Americas and continental Europe to Asias Minor and South-East, teaming up with Sibu and JL in Cape Town in 2006. Otherwise, since returning to London in 2010, Peter has also pursued his three decade plus academic career in English, teaching at both the world-renowned London College of Fashion and Central Saint Martins, University of the Arts, London: arts.ac.uk/fashion. A lover of travel and the life aquatic as a diver (And I Find Myself In...travelogues; first logged bsac.com dive aged 12), other interests include supporting Spurs, the law as a member of cmja.org and reading:   Folio Society reader's profile: foliosociety.com/uk/blog/library-stories-peter-huffam. Peter's wears a favourite JL tweed jacket! @PeterRHuffam / email: prhuffam@hotmail.com