'The Vikings!'
Images 1-8: Sofie Svenninggaard (monochrome)
Images 9-16: Popstacular by Taylor Bystrom (not so monochrome)
Images 17-28: House of Avida by Bettina Pagh
& ...
Images 29-40: Vaseghia by Alisa Vaseghia
All images copyright and courtesy of the Jaded Life Collective in-house photographer, Rabi Sultan @ Roaming Pixel: dozens of photos: all five designers in showcase sequence and behind-the-scenes, impressions of the day: roamingpixel.com/jlc/index.php
Fashion Film to follow!